Analytics — Understanding What Users Actually Do
Add analytics to your application to understand user behavior and make better product decisions.
12 min readreal-product, analytics, plausible, posthog, google-analytics
You built the app. People are using it. But are they using the features you spent the most time on? Are they finding the things you thought were obvious? Where do they get stuck? Where do they drop off?
Without analytics, you're guessing. With analytics, you're making decisions based on what's actually happening.
This lesson covers why analytics matter, what to track, and which tools work best for different situations.
Why Analytics Matter for Your Product
Analytics answer the questions that determine whether your product succeeds:
- Are people finding my app? How many visitors per day? Where do they come from?
- Are they signing up? What percentage of visitors create an account?
- Are they sticking around? Do they come back after the first day?
- **What features do th
This lesson is part of the Guild Member curriculum. Plans start at $29/mo.